The Challenge: Develop the Lightest Product in its Class
Increased competition and ever-shifting revolutions in core technologies
have caused a huge shift in consumers’ requirements and
expectations for floor care products. Today’s consumers expect their
floor care products to be more powerful, bagless, lighter-weight, and
capable of picking up pet hair. Plus, they expect these machines to
vacuum different floor types, ultimately making it easier to keep their
homes clean. Facing shorter NPD (new product development) timescales,
greater pressure from competitors, ever-present cost factors,
and the need to maintain innovation on all fronts, Vax Ltd. selected
PTC’s Pro/ENGINEER 3D CAD software to assist with the research,
development and design of new floor-care products at its Design
Centre in Droitwich, England.
Source: www.PTC.com