How Simulation Can Make You a Better Designer

In this webinar, to engineers, engineering.com Senior Editor Michael Alba and Siemens Digital Industries Software Senior Marketing Manager, Patrick Farrell will each deliver presentations that discuss the impact and changing role of simulation, and how design engineers can use the technology to be more efficient and to develop better designs.

Simulation has never been more accessible to more people. Once a tool for specialized analysts, simulation can now play a broader role in the design process. Design engineers can use simulation to create better designs in less time, resulting in quicker times to market and improved products.

In this webinar, engineering.com Senior Editor, Michael Alba and Siemens Digital Industries Software Senior Marketing Manager, Patrick Farrell will each deliver presentations that discuss the impact and changing role of simulation, and how design engineers can use the technology to be more efficient and to develop better designs.

Viewers will discover:

  • Why simulation is important to the modern design process
  • How simulation enhances creativity and productivity for design engineers
  • How simulation can work for designers with existing knowledge and training
  • Why integrated simulation design packages are cost-effective

About the Speakers:


Patrick Farrell – Sr. Marketing Manager, Simulation and Test Solutions – Siemens Digital Industries Software. Patrick brings over 20 years of experience and success in the CAE industry to Siemens DISW. As Sr. Marketing Manager in the Simulation and Test Solutions business segment, Mr. Farrell is responsible for worldwide product marketing of Simcenter CAE simulation solutions and is passionate about how simulation can be used to drive smarter design decisions earlier in product development. Prior to joining Siemens in 2008, Mr. Farrell has held product management and application engineering roles at MSC Software and Altair. Mr. Farrell holds an M.B.A. degree from the University of Southern California and a B.S. degree in Mechanical Engineering from the University of Michigan.


Michael Alba – Sr. Editor – engineering.com. Michael is the subject leader for the Hardware, CAD, and Simulation sections of engineering.com. He also contributes to IoT, Electronics, Designer Edge and more. Michael holds a degree in Engineering Physics from the University of Alberta.

This webinar is sponsored by Siemens Digital Industries Software.