Bunkspeed Software Used to Launch Tesla Roadster Sports Edition

Los Angeles, CA – Bunkspeed announces that Tesla Motors is using HyperShot and HyperDrive for the creation of all launch imagery of their all-new Tesla Roadster Sports Edition. This vehicle is being launched this month at NAIAS 2009 in Detroit.

bunkspeed tesla.jpg

When Tesla Motors was presented with the unique opportunity to secure a booth at this year’s Detroit auto show, the company decided to use this event to launch their new roadster in a completely distinct way. The company decided on an all-virtual launch of their car which will become available in the spring of 2009. Considering the short amount of time to prepare for the event, the design and marketing team at Tesla Motors was looking for a quick and efficient way to create photographic images of the highest quality from their 3D digital data. Bunkspeed’s HyperDrive and HyperShot were the obvious choice.

bunkspeed tesla2.jpg

To learn more about the Tesla Roadster Sports Edition and their use of Bunkspeed’s technology, visit Tesla Motors’ booth at the NAIAS 2009 in Detroit from January 11-25.

www.bunkspeed.com

::Design World::

Source: :: Design World ::