Additive manufacturing and democratizing design

Stratasys new logoWhile the term democratization is overused today, it truly applies to this news. Stratasys Ltd., a global leader of 3D printing and additive manufacturing solutions, announced its partnership with FirstBuild, a GE affiliate. The partnership combines co-creation and micro-manufacturing to build and commercialize the next evolution of various GE appliances and accessories by leveraging 3D printing, and other advanced manufacturing processes in an open innovation approach to engineering.

What does co-creation involve here? In addition to the use of additive manufacturing machines, the design of appliances will include input from individuals, home enthusiasts and makers, as well as design engineers.

GE Appliances, a subsidiary of General Electric Company (NYSE:GE) is collaborating with Local Motors on the FirstBuild process, which is a new model for the appliance industry that enables new design concepts to rapidly reach the marketplace. Similar to the model Local Motors uses to design cars, individuals design and submit appliance ideas, and a community of home enthusiasts, designers, engineers, and makers tests out the ideas and create the products with the help of Stratasys 3D printing technology. FirstBuild will then manufacture and deliver the next generation of major home appliances to customers.

“We believe that the prospects of tapping into the hardware innovation scene are very promising,” said Gilad Gans, President of Stratasys North America. “This is an outstanding opportunity to help revolutionize the way things are made. This is an open-innovation environment where FirstBuild users will be able to use our cutting-edge technology to accelerate product development phases and create real products.”

FirstBuild is using the latest 3D printing technology from Stratasys, allowing concepts to reach the appliance industry marketplace at a rapid rate. Photo courtesy of FirstBuild

Stratasys 3D Printers will go to work in the FirstBuild micro-factory located in Louisville, Kentucky, which is where ideas may come to grow into real products. 3D printing along with woodworking, welding, and other tools will be used to test and build the initial products. The micro-factory will produce products and sell them through FirstBuild’s website and retail store located at the micro-factory, and through traditional retail channels.

“Incorporating Stratasys’ leading additive manufacturing technology into our micro-factory capabilities provides an enormous benefit in both product development and production by saving us time, money and resources,” said Natarajan “Venkat” Venkatakrishnan, Director of FirstBuild and Director of Advanced Technologies for GE Appliances.  “It will also give the University of Louisville engineering students and others who work on this equipment at FirstBuild a significant advantage as they pursue jobs in technical fields.”

Stratasys Ltd.
www.stratasys.com

FirstBuild
www.FirstBuild.com