Starring Louise Rainone
Concept:
On The Road With ENGINEERING.com is a video series that takes viewers through high-level industry trade shows and showcases the hottest and most innovative new products and technologies. With on the floor interviews, viewers will have an insider look at the most interesting new offers, all while gaining a big picture perspective of emerging technologies in the field
Format:
Each tradeshow that is attended by our “On The Road” Crew will be followed by a 10 episode video series, that includes highlights and interviews from the show. These videos will be 3-5 minutes in length. The on floor interviews will be conducted in a journalistic format to provide viewers an entertaining and informative insight.
Audience:
The “One The Road” Crew plans on attending shows in Manufacturing, Electronics, and Design. Depending on the show the target audience will vary accordingly. The nature of the show allows us to attract engineers of all disciplines and experience levels. The Q&A interview format allows our host to ask both general and technical questions, which broadens the series audience appeal.
Sponsorship:
Sponsor messages are woven into the episode itself, thereby ensuring that the message is conveyed wherever the show may appear. This can be done either by:
- Product placement within the show.
- Verbal recognition by the show host including a URL or call-to-action
Sponsors can place a 300 x 250 banner beside the video player on ENGINEERING.com. Sponsors may also include a text based call-to-action and URL beneath the video.
Reporting:
The following metrics will be tracked and reported:
- Views
- Likes
- Comments
- Clicks on links
- Banner Impressions
- CTR on Banners
- iTunes Downloads
- Publishers that post Video
Pricing:
We offer two Co-Sponsorship options
- Co-Sponsorship of 5 episodes will cost $15,000 ($3,000 per episode)
- Co-Sponsorship of 10 episodes will cost $20,000 ($2,000 per episode)
Adrian Nash
anash@engineering.com
905.273.9991 ext. 3245
Joel Burns
jburns@engineering.com
905.273.9991 ext. 3235